: This course offers an introduction to social networking including popular social networking platforms, demographics within each platform, and creating a social networking strategy.
The course provides an introduction to social networking sites, a history of social networking, and highlights the top social networking platforms and mobile first networks.
The course also provides guidance for creating a social networking strategy that will help prepare for subsequent courses.Instructor Description
: Deltina Hay is the author of three books on social media, the mobile web, and search optimization. She developed the graduate, social media certificate program for Drury University; and her first book, The Social Media Survival Guide, is used as a text in colleges and universities, worldwide.
Deltina has been programming or developing for the Web for over 30 years. Her graduate education includes computer science, applied mathematics, numerical analysis, nonlinear dynamics, and psychology. Deltina presently serves as the Board Chair of the Independent Book Publishers Association.
This course does not require any additional purchases of supplementary materials.